I’ve written in the past about industry fitness trends and what people are doing these days, both good and bad, and where I see things heading down the track.
And with this decade coming to a close soon it’s a good time to reflect on the latest findings from the American College of Sports Medicine from their November/December issue and their list of trends for 2020.
Let’s see how we do with what’s going on at DPM.
They stated from the start they wanted to differentiate between a fad and a trend. So here’s their definitions from the Cambridge dictionary:
Trend: “a general development or change in a situation or in the way that people are behaving”
Fad: “a fashion that is taken up with great enthusiasm for a brief period”
That’s an important differentiation I think cause we all know that fads come and go – as per the actual definition and to make sure that we’re actually focusing on trends here so no fad diets or whatever make the cut.
So here’s their top 10 list:
1. Wearable technology – you know the fit bits and iWatches and the like. They’re still the go.
People want to know what’s happening and what’s changing.
Personally I just look at the step tracker on my phone. Obviously it’s not 100% accurate and only counts when I have my phone on me, but it’s a good idea of whether I’ve had an active day or I need to pull my finger out. But it can’t be a bad thing to keep track of everything.
2. High Intensity Interval Training (HIIT) – this has been big for a while now, and rightly so. It works. Basically high bursts of exercise followed by a rest period. Like what we do – especially with a timer workout.
3. Group Training – this trend started in the mid 2000’s and it’s definitely more popular now then when I started where group training wasn’t really a done thing.
All you have to do is look at parks nowadays with heaps of little groups doing their own thing compared to when I first started and there were only a couple of us doing our thing.
It’s obviously more cost effective than 1 on 1 pt and lets you work out with friends or a bunch of like minded people – or meet new people. That’s hardly a bad thing, especially if you live by yourself.
4. Training with free weights – personally I’m glad to see a trend away from the traditional gym machines. The body benefits when you do stuff where you have to work harder instead of a machine guiding your path and range of motion.
5. Personal Training – According to ACSM this has been a continuing trend since they first started publishing trends in 2006 and it’ll likely be around for a while yet – well hopefully for me anyways!
After all, the reason I have a business is because people like the accountability of having a place to show up to (or me show up to them) and not have to think or plan a workout.
6. Exercise is Medicine – this is a good one and is constantly rising in their trend rankings. It makes sense cause of cause a doctor should be encouraging their patients to actually get healthy and active right?
7. Bodyweight Training – I’m glad to see this still trending a number of years in. Cause it’s effective to do and you can do it anywhere.
That’s why we do a lot of it at DPM.
It simply works.
8. Fitness Programs For Older Adults – this is a growing market and for the right reasons. It’s also where DPM will probably head by default I guess as we all get older.
You would have to have climbed out from under a rock to not realise the benefit of keeping active even when you’re older – both for your physical and mental wellbeing.
9. Health/Wellness Coaching – this is a growing trend that I can see having a big impact within the corporate scene in the 2020’s and beyond
10. Employing a Certified Professional – no I didn’t make this up. But it makes sense. For exactly the same reasons that group and personal training appear on here.
You get results, accountability and a reason to show up.
So you do what you said you would do.
With that in mind, if you know anyone who can benefit from this please pass them my details.
They’ll thank you and I definitely will too (and throw some nice thank you rewards your way too)
PS – you can see the rest of their list here if you’re so inclined